AN INCREDIBLE new smart bra measures your boobs to help you pick out underwear that perfectly fits your bust.
The £50 Soma Innofit is packed with tiny sensors that take measurements beyond the simple band and cup size, including the shape of your breasts.
A new smart bra takes intimate measurements of your boobs[/caption]
US underwear company Soma says the undergarment, which connects to an app on your phone via Bluetooth, gives the “perfect bra fit”.
The firm showed off its product at the CES 2019 conference in Las Vegas this week.
As many as four in five women wear the wrong bra size, according to Victoria’s Secret.
In the past, women could get help from an expert human in finding their right size, but these old-school “bra fitters” are hard to find these days.
The bra was on display at the CES 2019 conference in Las Vegas[/caption]
A simple measuring tape won’t do either, as it doesn’t reflect other factors such as the shape of a woman’s breasts.
To address that, Soma built a web-connected bra that takes four different measurements of your breasts.
The Soma Innofit has four lines of circuitry hooked up to a circuit board in the back, which then connects to the app.
The Soma Innofit on display at CES 2019[/caption]
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It then recommends a bra — from Soma’s line, of course.
The gadget isn’t meant for regular wearing, though it could be used again if sizes change because of pregnancy or other factors.
The company says people who don’t want to buy one can use it at a Soma store.
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